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The Real Reason Your Brand Needs Corporate Video in 2026
I talk to a lot of business owners who know they need video but are not sure why. They hear the buzz. They see competitors doing it. They feel like they are falling behind. But when you ask them what they want the video to actually do, things get fuzzy. That is not their fault. […]
Vertical Drama Series: The Multibillion-Dollar Market Nobody in Film Wants to Talk About
A few months ago, someone asked us if we wanted to shoot a vertical drama series. Fifty-two episodes. One minute each. Five days of shooting. We said yes, mostly because we were curious. We had no idea what we were walking into. What we found surprised us. The market is massive. The demand is growing. […]
What 2026 Taught Us About Finding the Right Video Production Company in Toronto
[{“id”:”4973f878″,”elType”:”container”,”settings”:[],”elements”:[{“id”:”aec635b”,”elType”:”widget”,”settings”:{“editor”:” I talk to a lot of people who need a video. Sometimes it is a nonprofit trying to raise money for something important. Sometimes
Unwanted Guest: A Case Study in Mental Health Storytelling for Nonprofits Who Want to Move People
The Film Depression is hard to describe. People who live with it often say it is like a weight. A fog. A shadow that follows them. We wanted to make that feeling visible. Unwanted Guest is a short film about mental health and how it shows up in daily life. We took a different approach. Instead […]
Corporate Video or Social Media Video? Here Is How to Know Which One You Actually Need
You need a video. That much you know. What you are not sure about is what kind. And honestly, that confusion is fair. The word “video” covers a lot of ground these days. A 60 second commercial shot on a soundstage is video. A 15 second clip shot on an iPhone and posted to TikTok […]